In this training, you will learn how to build powerful stories, deliver your message sharply and convincingly, how journalists think, and what does and does not work when you speak with them, so you know exactly how to use interviews as a moment to tell your story.
This training combines insights from journalism, psychology, and communication science with a strong focus on practice. You will practice telling your story in realistic interviews and receive targeted feedback from experienced media trainers.
In short: you want to sharpen your story, perform more convincingly, and learn how storytelling connects – both internally and externally.
For who?
This training is for individuals and groups who want to be visible with a clear and credible story, such as
Companies and organizations that have a difficult story to tell;
Executives or spokespersons;
Politicians and public affairs professionals;
Organizations with a public or social mission.
What are you learning?
After this training you will be able to:
Formulate core messages that stick;
Effectively handle media interviews;
Apply storytelling techniques;
Influence inside and outside your organization through stories;
Appear confident and credible in (media) conversations;
Look at your own story through the eyes of a journalist;
Deal with the most critical journalists.
Content of the training
Duration: 1 half-day (4 hours)
Location: Bezuidenhoutseweg 1, The Hague or on location
Price: € 1;378.- excl. VAT
Including lunch, reference material and personal feedback
Questions or tailored work?
Would you like to organize this training in-company or first discuss if it fits your work? Please contact us at nstitute@nfluence.nl or call 070 22 11 981.